The NOVA Shoe

The new “haute couture” in footwear is synonymous with cutting-edge technology. At least, that’s what we think looking at United Nude’s Nova Shoe project, born as a collaboration of Rem D. Koolhass and Zaha Hadid .

“the revolutionary design of the NOVA shoe combines innovative materialization and ergonomic considerations with the dynamism of Hadid’s unmistakable architectural language to convey an inherent sense of movement; revealing the experimentation and invention of Hadid’s process through every stage of design and construction.”

The Nova design consists of intricate striations juxtaposed with dramatic realignments, hiding the platform into a seamless result. Using the latest digital design and new manufacturing technologies (rotation molding), this revolutionary shoe combines in a single piece materials such as metallic chromed vinyl rubber, fiberglass and nappa leather, plus a cantilevered system supporting the 16 cm height of the heel.

The provocative yet sensual design comes in a limited edition of 100 pairs in black, bronze and rose gold.

Extreme Lacing


I don’t know how “wearable” are Iris Van Herpen‘s fantastic outfits yet, but the shoes that she designed in collaboration with United Nude definitely are! When the concept is great, there’s always a way  to move ahead, for spectacular & marketable projects. The S/S  2011 Collection of United Nude x Iris Van Herpen stands out as a perfect sample for keeping the dream and still moving ahead.